Working Partnerships |

November 9th, 2017

Chargemaster partnership provides benefits for EV-driving AA members

Thu 9th November 2017

Currently 41% of AA members own diesel cars but when asked if their next car will be diesel this drops 60% to just 16%.

Overall a third of AA members aim to switch from diesel and petrol for their next car purchase, according to a major AA-Populus survey of 19,308 drivers.*

These startling new figures will be revealed by the AA president giving the keynote speech at the Energy Savings Trust conference today in London (9). **

Responding to this massive potential shift in propulsion, the AA has formed a partnership with Chargemaster, the UK’s largest provider of EV charging infrastructure, to help AA members who already own, or who are considering an electric vehicle.

AA patrols have already undergone intensive training in how to deal with any breakdowns involving electric or hybrid vehicles using a specialised rig at the patrols’ training centre. The AA will use the POLAR network, the UK’s largest public EV charging network, which is operated by Chargemaster and provides access to over 5,000 charging points nationwide, to provide an emergency backup charging solution for its patrols in the unlikely event that an EV driver runs out of charge.

AA patrols will carry POLAR RFID fobs and if an AA member is stranded with an empty battery, they will be recovered to the nearest POLAR network charging point and provided with a complimentary charge to get them back on the road as soon as possible.

While some people still have anxiety about running out of range, the reality is that there are more than 14,000 public charging points*** throughout the UK, with around 300 being added every month and today’s EVs are capable of meeting many people’s weekly, let alone daily mileage on a single charge, especially as the average UK journey length is less than 10 miles.

Edmund King OBE, AA president, said: “We have always been at the forefront of motoring innovation and as our member surveys show, the number of plug-in vehicles on the roads is going to increase quickly.

“So we want to ensure that all of our members are supported on the road, no matter what vehicle they drive. Our partnership with Chargemaster will offer AA members fantastic benefits in the future and now gives them peace of mind in the event of an emergency.”

David Martell, Chief Executive of Chargemaster, said: “In many ways we have passed the tipping point for electric vehicle adoption in the UK, and the pace of change over the coming years will be quite dramatic.”

“We recognise that charging infrastructure, whether at home, at work, or in public, is critical to increasing the uptake of EVs and supporting drivers to make the switch. Although many people are concerned about the number of charging points, the reality is that including dedicated units fitted at home, there are as many charging points in the UK as there are electric cars.”

“The benefits now available to 15 million AA members means that many more drivers will have the confidence to join the thousands of people moving to electric motoring every month.”

In his presentation Edmund King will also show that many of the concerns or myths about EVs are not valid or are quickly being dispelled.

Some of the concerns expressed in an AA Populus poll of 16,629 in July 2017 were:

  • High purchase price 83%
  • Battery durability 69%
  • Limited range 61%
  • Time taken to charge 60%
  • Lack of choice/availability 49%

King will argue: “Most of the barriers to owning an EV are myths. Three quarters of drivers will mainly charge at home and the network of charging points is growing by the day. As the majority of people will charge overnight, using off-peak electricity at home, the time taken to charge should not be an issue and indeed fast chargers, capable of providing an 80% charge in less than half an hour, are becoming more common. The purchase price of EVs is falling while the quality and variety of models available; battery durability and range are all improving.

“The future of cleaner, greener motoring looks bright.”

Official charging partner with the leading electric vehicle manufacturers